AT&T Connected Car

This cutting-edge engagement in AT&T’s flagship experience store in Chicago puts shoppers into the driving seat, educating them on the future of “connected car” technologies. The engagement unfolds across several screens, creating a single, seamless experience that is truly immersive and arresting. EWI Worldwide worked closely with multiple departments to craft a unified, cohesive message that resonates with customers.

Agency: EWI Worldwide

Date: 2013 / Role: Creative Director /