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FEATURED PROJECT

DIRECTV Demo App

These digital products are designed specifically to support sales teams, displaying real-time info on the latest TV products and offers in intuitive branded apps.

Agency

The Industrious

Client

DIRECTV

Category

Product Design

Agency

The Industrious

Client

DIRECTV

Category

Product Design

Tablet and mobile apps drive customer engagement during sales conversations

We designed, developed, and evolved this growing suite of digital products, including a custom content management system to support endless variations across platform and location.

We also worked with the client to create all the content within the app for cohesive look. To capture shoppers attention, we animated custom-branded product videos, and designed imagery, information, and pricing for a memorable interaction with sales teams.

Figma wireframes & designs are available to view off-site for privacy purposes - just ask!

Role

Creative Direction

UX/UI Design

Product Design

Video Direction

Creative Partners

Michelle Hong, Designer

Rob Fearon, Motion Designer

Training Materials

Along with the product design and management, we created training materials to support onboarding of new teams and users.

App walk-through

In addition to training materials & documentation, we filmed live action demonstrations to inspire sales teams and spark ideas on how to integrate the app into their sales pitches.

Training video screenshots

Behind the scenes

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